Newell Brands Inc.
NWLHIGH VELOCITYFILING INTENSITYNewell Brands Inc. reads as an High Velocity (composite 70/100); Transformational Buyer deploying $0 across 0 disclosed transactions, running flat vs the prior cycle · primary market Consumer Products.
Lens
Disclosed M&A capital (2023–2025)
N/A
vs N/A in 2020–2022
Disclosed transactions
N/A
0/3 active fiscal years in window
Buyer archetype
Transformational Buyer
Episodic but very large disclosed transactions drive the profile.
Composite score
70
High Velocity dominates · Filing Intensity
Behavioral posture, nine reads.
Each index scores the issuer 0–100 against an EDGAR-anchored definition. Scores ≥ threshold elevate the issuer into the index's constituent set; the dominant index drives the masthead label.
Active Acquirer
Companies actively deploying disclosed capital into M&A
- $12.4B disclosed buyer spend
Buyer Cadence
Buyer-side companies with recent filing activity
- Filed within 39d
- 379 8-Ks
Target Probability
Issuers showing target-side patterns from filings
- 14 activism filings
Spin/Carve
Issuers showing spin-off, carve-out, or sum-of-parts posture
- 14 activism filings
Pressure Watch
Issuers facing activism, governance, or control pressure
- 14 activism filings
- Latest activism 2.8y ago; discounted
Distress Watch
Issuers showing financial-distress filing patterns
- 14 activism filings
Restatement Risk
Issuers with accounting-integrity flags from filings
- 2 auditor changes
- 1 NT late filing
- Latest event 7.3y ago; heavily discounted
Capital Velocity
DominantIssuers with the highest filing-activity intensity
- 379 8-Ks
- 5 form types
Quiet Power
Large issuers with low signal volume and clean disclosure cadence
- Enterprise value $7.3B
- 10-Q 39d ago
- 3 active signals
Capital cadence.
Ten-year disclosed M&A activity. Bars show spend ($MM); ticks show recorded transaction count. Disclosure tier annotated where v6 audited corpus carries an entry.
Disclosed spend $MM Disclosed transactions (right axis)Peak spend year: $8,635M · Peak count: 3
| FY | Disclosed buys | Disclosed spend | Avg ticket | Audited tier |
|---|---|---|---|---|
| 2025 | N/A | N/A | N/A | N/A |
| 2024 | N/A | N/A | N/A | N/A |
| 2023 | N/A | N/A | N/A | N/A |
| 2022 | N/A | N/A | N/A | N/A |
| 2021 | N/A | N/A | N/A | N/A |
| 2020 | N/A | N/A | N/A | N/A |
Strategy posture.
The buyer's playbook in terms of strategic archetype: what each disclosed move says about how they're deploying capital.
Archetype mix
- Geographic Expansion25%
- Bolt On25%
- Horizontal Consolidation25%
- Platform25%
Strategy keywords
Terms recurring across recent 10-K acquisition disclosures.
- geographic_expansion
- bolt_on
- horizontal_consolidation
- platform
Filing language.
Direct excerpts from acquisition disclosures and strategy sections: the verbs the buyer chose, in the filings they signed.
“Strengthening commercial and operational excellence and execution discipline through continued complexity reduction, technology standardization, Enterprise Resource Planning System (ERP) consolidation, stock-keeping unit (SKU) optimization and supply chain optimization;”
“Project Ovid which entails a multi-year, customer centric supply chain initiative which has transformed the Company’s go-to-market capabilities in the U.S., improving customer service levels and driving operational efficiencies.”
“Execution of these strategic imperatives, in combination with other initiatives aimed to build operational excellence, will better position the Company for long-term sustainable growth.”
“Project Ovid was designed to optimize the Company’s distribution network by creating a single integrated supply chain from 23 business-unit-centric supply chains.”
“The combination of these market influences and retailer consolidation has created an intensely competitive environment in which the Company’s principal customers continuously evaluate which product suppliers to use, resulting in downward pricing pressures and the need for consumer-meaningful brands, the ongoing introduction and commercialization of innovative new products, continuing improvements in category management and customer service, and the maintenance of strong relationships with large, high-volume purchasers.”
Market context.
Where this issuer sits inside its SE-Cluster rollup wedge, with disclosed-spend rank plus trading comparables against the public peer set.
Primary market
Consumer Products
- Market spend (2023–2025)
- $145.2B
- Market spend (2020–2022)
- $102.1B
- Recent vs prior
- +42%
- Issuer rank in market
- N/A
- Share of market capital
- 0.0%
Valuation positioning
NWL trades at a +7.5-turn premium to the Consumer Products peer median of 12.2×.
- EV / Revenue
- 1.0×
- Net debt / EBITDA
- 0.6×
- Peer median EV / EBITDA
- 12.2×
Trading comparables
FMP market data · 2026-05-10
| Company | EV / EBITDA | EV / Rev | Net debt / EBITDA | Revenue | M&A 2023–2025 |
|---|---|---|---|---|---|
Newell Brands Inc.NWL | 19.7× | 1.0× | 0.6× | $7.2B | N/A |
| 15.7× | 2.3× | 2.0× | $164.7B | $24.6B | |
| 8.7× | 1.3× | -0.1× | $10B | $5.5B |
Trading multiples from FMP market data; disclosed M&A spend from the SE-Cluster EDGAR 10-K corpus. Peer set = top disclosed buyers in Consumer Products. Bars scaled to the highest EV/EBITDA in the set.
Target landscape.
Public-issuer targets that fit this buyer's archetype and target categories from filing-derived signal. Scores reflect cross-signal fit; reasons cite the EDGAR-anchored facts that drove the match.
No qualifying public-issuer targets surfaced from the current signal mix.
Stated target categories
No target categories enumerated in the audited corpus for this issuer.
Filing activity & signal stream.
Filing cadence and event-driven signals visible on EDGAR. The signal stream below is curated from restatement / spin-carve / activism categories, providing context for any near-term call.
Filing cadence
- 10-K (annual)372026-02-13
- 10-Q (quarterly)962026-05-01
- 8-K (event)3792026-05-01
- Proxy / DEF 14A722026-03-26
- Activism (13D / DFAN / PREC)142023-08-30
Signals on file
- elevated
Auditor change
2016-05-102 Item 4.01 filings on file; certifying accountant change.
- watch
Late-filing notice
2019-03-041 NT 10-K/10-Q filing on file.
- elevated
Activism on file
2023-08-3014 activist filings on file (13D, DFAN14A, PREC14A series).
- info
Signal
Serial acquisition history
- info
Signal
10-K strategy themes
- info
Signal
Restatement risk
Audited corpus.
No audited record on file for this CIK in the current v6 corpus.
This issuer has not been extracted into the v6 audited acquirer corpus yet. The brief above pulls from ranking-level aggregates and issuer-index signal only.